Steve Cutt's

 https://www.youtube.com/watch?v=DaFRheiGED0

The turning point 

Steve Cutt's

The Turning point 

Places humans in the position of animals, in the situations that are a direct consequence of humanity. This is an attempt to shock but also to make people empathise with the situation that animals are forced to live in as a consequence of our actions.

Man

This animation highlights the consumerism culture by having the main character slowly consume every animal he comes across. It highlights the unnecessary need to eat and kill every animal we come across in quite a satirical and disturbing way with quite caricature undertones. The main character comes across as extremely pompous and entitled and represents ‘man’ therefore this could be Cutt’s way of making us realise that are culture is entitles and frankly ridiculous